#PEACOCKLEAK: The line-up leaks on the social medias!
To organize the launch strategy for the 2018 edition of The Peacock Society festival, We Love Art have faked a leak of the festival programming on social media. An operation which begins on Twitter, with a mysterious post of Joey Bouillant who claimed that he traveled next to The Peacock Society programmer who was not vigilant enough.
The news spreads quickly, relayed by the public but also by specialized media such as Trax Magazine.
Later, the rumor was confirmed by a teaser video capsule which revealed more on the line-up.