June 2014, Paris

Every weekend in June 2014, London taxis take Paris !
Customized as a mini-club, each “Minicab of Sound” astonishes by its entirely revamped interior with explosive colors; RGB light show enlivens the space during a trip cadenced by the Ministry of Sound playlist.
Party people had unforgettable experience they could share on social networks with the #minicabofsound with the opportunity to win a weekend in London and an invitation to a wonderful Ministry of Sound night.


Client: Ministry of Sound

Pictures : Pascal Montary